So check it out. You guys know that having unique content on your website is great search engine optimization.  Well what do you do to attract new visitors to your website?  You need to have your content published. This is the equivalent of  having your articles published in your local newspaper.  Many people don’t know this, but Yahoo Contributor Network used to be Associated Content.  Yahoo! bought Associated Content for $100 million in May of 2010. This makes Yahoo one of the biggest content producers on the Web.  YCN should now be an integral part of your search engine optimization strategy.  You can publish your unique content articles to the YCN and attract visitors to your website.  The YCN allows you to publish articles with the push of a button. You can publish articles with video and photo’s too!

So what does this mean for your search engine optimization? Well before I answer that question for you, let me tell you a little bit how the Yahoo Contributor Network works.   One thing to note is that when you are signing up for your account, don’t overlook the process that asks about your social networking profiles. You will want to include links to your Facebook and Twitter accounts.  Also, be detailed about your area’s of expertise because this adds keyword rich SEO to your profile. After you create your profile and sign up for your account, you will then be able to submit articles immediately.  These articles include descriptions, titles, tags photo’s and other information.  This is important because just as in SEO for your website, you are performing SEO for your new article on the YCN.   You will want to choose the best possible keywords and phrases for your descriptions, titles and the content in your article.

Adding images and video to your articles is also an important process to consider before publishing your article. YCN allows you to publish articles that will help your SEO ranking, but also you can get paid for these articles. The articles are based on a per 1,000 pageview at $1.50.  The amount of search engine ranking increase you will get from publishing 3-5 articles a month could prove itself priceless.  Imagine having a new article published every week that included details about your business or services, products you offer, etc.. Showing off your expertise to your customers will show them that you mean business. These articles will also contain pictures and video of tips or previous work you’ve done or products you’ve sold and that will help the custom in their decision making process.  Don’t forget to include links to your company website, and to any supporting articles related to the article you published on your company blog.

Oh yeah, by the way, speaking of “company blog”, if your company does not have a blog, well then you are being left in the dust!  I mean, come one! Its 2011, haven’t you heard of WordPress?  It’s simple to use, even easier to install and it’s free! So get your web designer, or XTELWEB to install it on your website, and start blogging!

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